Pantone's 2023 Color Of The Year | Viva Magenta!

Pantone Color of the Year 2023 Viva Magenta, home decor, outdoor decor, interior design

The Pantone Color of the Year for 2023 is "Viva Magenta 18-1750." This bold and vibrant shade of pink represents energy, creativity, and positivity. It's fearless, oh-so 90's and really falls nicely into the whole "barbiecore" aesthetic of 2023. We're going to give you tips on how out how to incorporate Viva Magenta into every day life. Inside and out!

In interior design, Viva Magenta can be used as a statement color, making a powerful impact in any room. One way to incorporate it is by using it as an accent wall in a living room or bedroom. The color can also be used on furniture pieces, textiles, and accessories to add a pop of color to a neutral space.



Another way to use this color is to incorporate it into your backyard design. A Viva Magenta colored outdoor furniture set or a collection of Viva Magenta planters can be a great way to add a touch of color to your backyard. The color also can be used to accent your garden with Viva Magenta colored flowers or foliage. This color can also be used on outdoor cushions, umbrellas, and other accessories.


Below, we have curated list of items that could accent your home and backyard in the color of the year (just in case you're not ready to paint and entire wall magenta...just yet!):

  1. Abstract Wall Art 
    Start small by adding a piece of abstract wall art in Pantone's 2023 color of the year.

  2.  Marin Summer's Pink Linen Napkin
    Add a touch of Viva Magenta with these gorgeous napkins from Crate and Barrel. 

  3. Awning Stripe Beach Towel
    Style your backyard space with this oh-so-soft beach towel from PB Teen.

  4. Stacking Patio Arm Chairs
    Add a pop of color to your current patio decor with these beautiful and versatile stacking patio arm chairs from Wayfair.

  5. Inflatable Pool 
    Incorporating a neutral and on-trend adult inflatable pool into your backyard can be a fun and unique way to play with Viva Magenta by adding color and excitement to your outdoor space.


Overall, Viva Magenta is a versatile color that can be used in a variety of ways to add energy, creativity and positivity to any space. Whether you're looking to create a bold statement in your home or add a touch of color to your backyard, Viva Magenta is a great choice.